I am a blessed being, a lucky guy, call it what you may...but I am. As a third generation florist, I have lived the good times and bad times of the floral industry. Through all of those good and bad times alike, I have consistently witnessed a generosity of spirit. The giving nature of this industry is truly one-of-a-kind. From florist-to-florist, wholesalers, suppliers and growers, through education to actual product...a florist always has a friend.
Every year, I dive headfirst into the Philadelphia International Flower Show with greater expectations from myself than the year before. At the point when I realize how deep the water is and right before the panic sets in and even doggie-padling is useless...that life preserver is tossed my way. Designers from everywhere are coming to do the Show...so many that I feel guilty about the first-come-first-serve approach.
I have this idea - hopefully a great one - I have so many talented designers ready and willing to work hard on it...BUT...my budget is limited and my aspirations are not. In rides our PARTNERS...on their white horse with the sun glowing behind them. Their product will allow us to take the imagination and make it real. We get to gather as a large group, sharing our ideas and talent and now have the opportunity to use some of the best product our industry has to offer.
So - this year, I am personally dedicating Schaffer Designs Exhibit to our Partners. Their names should be on the tips of our tongues and their products should be lining our shelves and filling our coolers and client's homes! Here's to a successful showing of their product and hopes that all will go home better educated as to who they are.
You may ask - WHO ARE THEY?! without further adieu...
JAPAN BLOOM NETWORK, Smithers-OASIS, Amy's Orchids, Eufloria Flowers, Passion Growers, Green Point Nurseries, Proteas of Hawaii, Accent Decor, Delaware Valley Wholesale Florist, Eventions, Cinema Cakes and FloraCraft
Bill Schaffer AIFD, CFD, AAF, PCI